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  • Under-bottom cable guide Massi Smsp
    Under-bottom cable guide Massi Smsp

    Brand : MassiProduct : Guide

    Price: 2.78 £ | Shipping*: 0.00 £
  • Under-bottom cable guide Massi Smsp
    Under-bottom cable guide Massi Smsp

    Brand : MassiProduct : Guide

    Price: 2.78 £ | Shipping*: 0.00 £
  • Marketing Communication in African Languages
    Marketing Communication in African Languages

    This edited volume considers the use of African languages for marketing communication.The importance of an indigenous language stems from its benefits, which include increased comprehension and a sense of resonance among the target audience, which makes it more memorable as opposed to foreign languages. Chapters in the book variously examine African traditional advertising and marketing; popular culture as a channel for advertising and marketing; political communication, advertising and marketing; commercials and public relations in African languages; as well as branding, corporate and public communication in African languages.The use of African languages for marketing communication is considered on the traditional mass media and the digital media.Readers will gain a lot of insights into the theory and practice of marketing communication in African languages.

    Price: 135.00 £ | Shipping*: 0.00 £
  • Communication and Health : Media, Marketing and Risk
    Communication and Health : Media, Marketing and Risk

    This book explores the unique contribution that critical communication studies can bring to our understanding of health.It covers several broad themes: representing and mediating health; marketing and promoting health, co-producing health; and managing health crises and risks.Chapters speak to moral and social regulation through health communication, technologies of health, healthism and governmentality.They engage with historical and contemporary issues, offering readers theoretically grounded perspectives.At base, the book explores what a critical communication approach to health might look like, revealing in important—and sometimes surprising—ways how communication sits at the centre of understanding how health is constructed, contested, and made meaningful.

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  • What is the difference between marketing communication and dialogue marketing?

    Marketing communication is a one-way communication process where a company sends out messages to its target audience through various channels such as advertising, public relations, and sales promotions. It is focused on creating brand awareness and promoting products or services. On the other hand, dialogue marketing is a two-way communication process that focuses on building relationships with customers through personalized and interactive communication. It involves engaging in conversations with customers, gathering feedback, and providing personalized offers and information based on customer preferences. Dialogue marketing aims to create a more personalized and engaging experience for customers, leading to stronger relationships and increased customer loyalty.

  • How much does a marketing communication specialist earn?

    The salary of a marketing communication specialist can vary depending on factors such as experience, location, and the specific industry. On average, a marketing communication specialist can earn between $45,000 to $75,000 per year. However, those with more experience and in higher-level positions can earn upwards of $100,000 or more. It's important to research the specific job market and industry to get a better understanding of the salary range for marketing communication specialists.

  • Should I study architecture or marketing and communication?

    The decision to study architecture or marketing and communication ultimately depends on your interests, skills, and career goals. If you have a passion for design, construction, and creating physical spaces, then architecture may be the right choice for you. On the other hand, if you enjoy creativity, strategic thinking, and promoting products or ideas, then marketing and communication could be a better fit. Consider your strengths, career aspirations, and the type of work environment you envision for yourself before making a decision. It may also be helpful to speak with professionals in each field to gain insight into the day-to-day responsibilities and opportunities within each industry.

  • What experience should a marketing communication specialist have?

    A marketing communication specialist should have experience in developing and implementing strategic communication plans, creating engaging content for various channels, and analyzing the effectiveness of marketing campaigns. They should also have a strong understanding of branding, messaging, and target audience segmentation. Additionally, experience in utilizing digital marketing tools and platforms, such as social media, email marketing, and SEO, is essential for success in this role. Overall, a marketing communication specialist should have a well-rounded background in both traditional and digital marketing techniques.

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  • Fashion Promotion : Building a Brand Through Marketing and Communication
    Fashion Promotion : Building a Brand Through Marketing and Communication

    Fashion Promotion is an inspiring and practical guide to promoting a brand.It addresses the new ways in which brands engage with customers, through the latest digital channels as well as traditional methods.Topics covered include developing a brand from an original idea, the impact of influencers and street style sites, digital fashion, online and offline marketing techniques, creating the vision behind a brand, and public relations. From marketing, PR and collaboration to creating brand visuals, Fashion Promotion guides readers through the ways in which any brand - large or small - can embrace the opportunities brought about by developments in digital communication, in order to engage with consumers in new and exciting ways. The new edition covers the impact of mobile on fashion retail transactions and marketing, the role for virtual and augmented reality and the increasing importance of sustainable production and distribution.

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  • WhatsApp : From a one-to-one Messaging App to a Global Communication Platform
    WhatsApp : From a one-to-one Messaging App to a Global Communication Platform

    In the 2010s, as chat apps became a primary mode of communication for many people across the world, WhatsApp quickly outpaced rival messaging apps and developed into a platform. In this book, the authors provide a comprehensive account of WhatsApp’s global growth.Charting WhatsApp’s evolution from its founding in 2009 to the present day, they argue that WhatsApp has been transformed from a simple, ‘gimmickless’ app into a global communication platform.Understanding this development can shed light on the trajectory of Meta’s industrial development, and how digital economies and social media landscapes are evolving with the rise of ‘superapps’.This book explores how WhatsApp’s unique characteristics mediate new kinds of social and commercial transactions; how they pose new opportunities and challenges for platform regulation, civic participation and democracy; and how they give rise to new kinds of digital literacy as WhatsApp becomes integrated into everyday digital cultures across the globe. Accessibly written, this book is an essential resource for students and scholars of digital media, cultural studies, and media and communications.

    Price: 15.99 £ | Shipping*: 3.99 £
  • Mobile Messaging and Resourcefulness : A Post-digital Ethnography
    Mobile Messaging and Resourcefulness : A Post-digital Ethnography

    This book advocates a new post-digital linguistic ethnography approach to unpacking mobile communication and enabling a more informed understanding of individuals’ communicative practices in cities today.Drawing on data from a group of ordinary working people, multilingual individuals from superdiverse cities across the United Kingdom, the volume brings observations from this data together to form a new concept of ‘resourcefulness’ as a means of explaining the emergent sense of agency individuals develop towards remediating existing forms of technology in their everyday lives.The book in turn establishes the notion of the ‘networked individual’ by way of demonstrating the ways in which communicative practices cross spaces and platforms.Further chapters detail examples to highlight resourcefulness at work in enabling more efficient business communication, routes to self-expression and the creation and development of social support systems, while a concluding chapter looks at both the limitations and possibilities of resourcefulness and directions for future research.This innovative volume will be of particular interest to students and researchers in applied linguistics, sociolinguistics, linguistic ethnography, and media and communication studies.

    Price: 19.99 £ | Shipping*: 3.99 £
  • Mobile Messaging and Resourcefulness : A Post-digital Ethnography
    Mobile Messaging and Resourcefulness : A Post-digital Ethnography

    This book advocates a new post-digital linguistic ethnography approach to unpacking mobile communication and enabling a more informed understanding of individuals’ communicative practices in cities today.Drawing on data from a group of ordinary working people, multilingual individuals from superdiverse cities across the United Kingdom, the volume brings observations from this data together to form a new concept of ‘resourcefulness’ as a means of explaining the emergent sense of agency individuals develop towards remediating existing forms of technology in their everyday lives.The book in turn establishes the notion of the ‘networked individual’ by way of demonstrating the ways in which communicative practices cross spaces and platforms.Further chapters detail examples to highlight resourcefulness at work in enabling more efficient business communication, routes to self-expression and the creation and development of social support systems, while a concluding chapter looks at both the limitations and possibilities of resourcefulness and directions for future research.This innovative volume will be of particular interest to students and researchers in applied linguistics, sociolinguistics, linguistic ethnography, and media and communication studies.

    Price: 49.99 £ | Shipping*: 0.00 £
  • What questions are there about the marketing communication merchant?

    Some questions that may arise about the marketing communication merchant include: 1. What specific strategies does the merchant use to communicate with their target audience? 2. How does the merchant measure the effectiveness of their marketing communication efforts? 3. Are there any challenges or limitations faced by the merchant in reaching their audience through marketing communication?

  • How is the training as a marketing communication specialist?

    Training as a marketing communication specialist typically involves learning about various marketing strategies, communication techniques, and how to effectively reach target audiences. This training may include courses on branding, advertising, public relations, digital marketing, and market research. Additionally, hands-on experience through internships or practical projects is often a key component of the training to develop real-world skills. Overall, the training as a marketing communication specialist is comprehensive and provides a strong foundation for a career in the field.

  • How does mobile communication work?

    Mobile communication works by transmitting voice, data, and multimedia through radio waves between a mobile device and a cellular network. When a user makes a call or sends a message, the mobile device communicates with the nearest cell tower, which then connects to the mobile network. The network routes the communication to the recipient's mobile device through a series of interconnected cell towers and switches. This allows for seamless communication between mobile devices regardless of their location.

  • What is mobile communication 2?

    Mobile communication 2 refers to the next generation of mobile communication technology, which is expected to bring significant advancements in speed, capacity, and reliability. This technology will enable faster data transfer rates, lower latency, and improved connectivity, making it possible to support a wide range of applications such as virtual reality, augmented reality, and the Internet of Things. Mobile communication 2 is also expected to provide better coverage in rural areas and support for more devices simultaneously, leading to a more seamless and efficient mobile experience for users.

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